OEM Playbook: Courtesy Vehicle Program Launches
Modernizing fleet mobility programs across a retail network doesn't need to be daunting. This Playbook identifies the challenges inherent in large-scale program upgrades and provides strategic recommendations to help any OEM effectively plan for and successfully launch a new courtesy loaner, vehicle rental or other mobility program.
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Faster program adoption
Learn to develop stakeholder and retail advocacy programs and understand how different launch strategies impact retail network adoption.
Powerful fleet insights
Gain a more complete understanding of fleet vehicle utilization, profitability and how to help vendor partners deliver program value sooner.
Fleets ready for a new future
Position retail networks to deploy innovative new fleet offerings aligned with changing consumer mobility needs.
